Test 3–5 Content Types First

Before scaling, find what truly works. Use one main or test account to post 3–5 Reel styles over two weeks, such as:

• Trend-based clips

• Casual personality shots

• Raw iPhone footage

• Bold/explicit with CTA

• Aesthetic edits with slow hooks

  
  

Track reach, engagement, clicks, and follower growth. Don’t guess—measure. If you have dashboards like SYA, results show faster.

Replicate Winning Content Across Accounts

When you identify a winner (e.g., Reel type C), duplicate it on your secondary accounts:

• 1 main account for authority

• 4 testing accounts for new formats

• 5+ secondary accounts pushing top-performing content

All lead to the same OF link/funnel, expanding reach without burning out one account.

Use Tracking Links for Each Account

Don’t guess which account drives paid subs. Assign unique UTM links per IG account (tools like GetAllMyLinks help). In dashboards (like SYA), you’ll see exactly:

• Which Reel drove traffic

• Which account converts subs

• LTV per account

Without centralized tools, manual setups with Airtable + Make work well.

Follow a Weekly Content Rhythm

Post strategically to match fan spending habits:

• Week 1: 100% conversion content (fans have cash)

• Weeks 2 & 3: Mix of reach + conversion

• Week 4: Focus on reach (fans are broke, plant seeds)

Get seen before wallets run dry.

Make It Repeatable, Not Random

Build a system, not one-off campaigns:

• Test

• Scale winners

• Track

• Adjust

Turn Instagram into a consistent funnel for subs, not just a portfolio.